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Samantha leads all core HR functions and is an advisor and coach to team members across all departments, teams and levels. She joined BFM in 2011 building the Human Resources department from the ground up. Sam started her career in Public Relations after receiving her degree in Mass Communications from Iona College (Go Gaels!). She has an eye for talent (and potential) recruiting in various industries (IT, PR, Travel, hospitality, Non-Profit, and TV) before settling down at BFM. As a recognized advocate for Social Justice from SEUI 32BJ Labor Union, Sam is a diplomatic decision maker who goes above and beyond to serve the team and lead by example. Sam loves music (all genres) and attending live shows in her spare time.