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Simon R. is an accomplished professional with extensive experience in the advertising and media industry. Currently serving as Chief Process Innovation Officer and Managing Director for the UK at blowUP media since November 2014, Simon R. has been pivotal in implementing innovative sales strategies and internal processes to adapt to evolving digital demands. Prior to this, Simon R. held various positions at Kinetic Worldwide, advancing from Account Manager to Group Account Director, and was instrumental in collaborating with major media partners. Simon R.'s career began at Carat Business as a Senior Account Manager, working with prominent brands such as Cadbury’s and BMW. Simon R. holds a BA (Hons) in Business Administration & Marketing from the University of Westminster, complemented by an education at Pangbourne College.