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Emalee is a veteran in the Channel dedicated to implementing and training on MSP marketing efforts and business growth tactics for nearly ten years. Her passion is developing feasible strategies that generate predictable, steady results driven by quality content. She challenges companies to focus on the problems they solve for their customers rather than getting stuck in technical speeds and feeds. In her role at BLOKWORX, she helps MSPs explain why managed security services are necessary, different from traditional MSP services, and worth a higher price tag. She also helps drive BLOKWORX forward by helping the team define and address critical issues through strategic planning sessions. When not working, Emalee loves to spend time with her family exploring their Southern California home.