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Sophia Picarazzi is a seasoned digital marketing professional with extensive experience in paid search strategies. Currently serving as Associate Director of Paid Search at Block & Tam since August 2024, Sophia previously held multiple roles at Crealytics from July 2020 to July 2024, including Senior Digital Marketing Manager and Paid Search Marketing Manager. Early career experiences include positions as an Assistant Inventory Clerk and Server at Vazzy's Cucina, where effective communication with suppliers was key, and a Search Engine Marketing Intern at Women's Marketing, focusing on digital advertisement management. Sophia began their professional journey in the hospitality industry as a Waitress at Parker Mansion. Sophia earned a Bachelor's degree in Marketing and Digital and Social Media Business Applications from Indiana University - Kelley School of Business in 2020.