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Ryan DeLuca is an experienced entrepreneur with a background in the fitness industry. Ryan founded and served as CEO of Bodybuilding.com in 1998 and went on to become the CEO and Co-Founder of Black Box VR in 2016. At Black Box VR, they created virtual reality plans to provide a full body resistance, body weight, and cardiovascular workout in another world. Theirgoal was to change fitness forever.

Ryan DeLuca is currently enrolled at Boise State University.