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Mariia Medvedeva is a professional with extensive experience in project management and digital marketing, currently serving as a Customer Retention & Engagement Project Manager at BlaBlaCar since January 2022. Previous roles include CRM and campaign management, digital marketing at Zwings, and various project management positions in leading companies such as Lime and PIERRE HARDY. Mariia Medvedeva has also held positions in commercial assistance at Yves Salomon focusing on the Eastern European market and event marketing management at the Charity Foundation "Create a masterpiece of life." Educational qualifications include a Master's degree in International Trade Management from IPAG Business School and additional training in understanding fashion from Institut Français de la Mode.