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Etienne Leray is an accomplished professional with extensive experience in the medical device and healthcare sectors. Currently serving as the National Product Application Manager and Sales at BK Medical since November 2020, Etienne is responsible for creating and managing workshops, developing product strategies for the French market, and fostering relationships with key opinion leaders, while also overseeing the Clinical Specialist team. Previously, as a Key Account Sales Manager at BK Medical, Etienne focused on network development and sales growth for ultrasound systems. With a background that includes roles at Immucor, Mepy Système, and Mortara Instrument, Etienne has demonstrated expertise in client management, sales strategy development, and technical support for medical products. Educational qualifications include a Bachelor's Degree in Biomedical/Medical Engineering and a Bachelor's Degree in Negotiation and Management.