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Jennifer Tu is a seasoned financial professional with extensive experience in accounting and finance. Currently serving as a Senior Accountant at Björn Borg since February 2021, Jennifer has previously held the position of CFO at both LIVLY AB from April 2018 to December 2018 and Frank Dandy from April 2011 to October 2016. Earlier in Jennifer's career, an accounting role was held at NetOnNet from November 2007 to April 2011. Jennifer holds a Brodening Master degree in Entrepreneurship and Business Design from the University of Borås (2006-2007) and a Bachelor's degree in Industrial Management - Logistics from the University of Skövde (2003-2006), alongside foundational education from IT-gymnasiet Kista/Rissne (2000-2003).