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Jaap Otto is a seasoned professional with extensive experience in sales and account management across various industries. Currently serving as Sales Lead & Partnerships Manager at Billy Grace since October 2023, Jaap focuses on enhancing the effectiveness of paid advertising through AI and machine learning. Prior experience includes roles as Account Executive at Contentoo, where Jaap contributed to content marketing solutions, and as Key Account Manager and Sustainability Advisor at Klimaatroute, supporting entrepreneurs in solar energy implementation and sustainability initiatives. Jaap's career also encompasses managerial roles in hospitality, coupled with foundational experience in account management and sales representation at ING, Bagels & Beans, Macintosh Fashion Nederland, and Dockers Europe. Educational qualifications include a Bachelor's degree in Marketing from Amsterdam University of Applied Sciences.