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Johan af Sandeberg has been involved in a variety of roles in the telecoms industry since 2007. Johan began their career at Telia Company as a Management Trainee and progressed to become Vice President of Business Development, Investment Director Telia Ventures, Head of Partnerships, Global Partnership Manager, and Senior Account Manager, Mobile Operator Segment. In 2008, they joined Kcell, part of the TeliaSonera Group, as a Business Developer, Value Added Services. From 2016-2021, they have held various positions on the Board of Directors for Zound Industries, eBuilder, Solidtango AB, and Springworks AB. Johan is currently the Head of Partnerships at Billogram.

Johan af Sandeberg has a varied educational background. Johan attended Hersby Gymnasium from 1996 to 1999. From 2001 to 2006, they studied Business, Economics, and Finance at Uppsala University. In 2017, they completed a Private Equity and Venture Capital Executive Education program at Harvard Business School.