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Serena Van Damme is an experienced marketing professional currently serving as a Brand & Campaign Marketeer at Bike Republic since October 2021. Prior to this role, Serena worked as an Account Manager at McCann / The Back Room from October 2016 to May 2021, where responsibilities included acting as the single point of contact for the retail client ALDI and collaborating across various departments to manage marketing materials. Serena's career also includes a long tenure at DVN from October 2005 to October 2016 as an Account Coordinator/Executive for notable clients such as Toerisme Vlaanderen and BMW. Earlier experience includes positions at Modulo advertising & promotion and Vandekerckhove&Devos, complemented by internships at Markee, showcasing a solid foundation in account coordination and campaign management. Serena holds a degree from Arteveldehogeschool, earned between 2000 and 2004.