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Nitin has over twenty years of expertise in marketing & brand management using data driven business decisions. He specializes in ROI (return on investment) driven marketing activities across consumer goods, online retail, high-tech and automotive industry segments.

He has led the marketing and promotional activities of many global brands such as Samsung, LG Electronics, Hero Honda, Yamaha, Maruti Suzuki, DuPont, Godfrey Phillips and Casio. His specialties include idea leadership, strategic planning, team management and integrated marketing. He has a proven track record of managing large teams with clients, and the expertise of setting up an in-house advertising agency from scratch for LG Electronics and establishing it as their core business unit.

He has excellent skills in people management and enjoys building collaborative relationships. He has demonstrated entrepreneurial skills by founding and establishing a successful online brand ā€œMakclanā€ in the women innerwear category. Nitin earned his MBA from Institute of Business Management (Kanpur University), is an alumni of MICA Ahmedabad, India. He has participated in certificate programs from DeSales University at Pennsylvania.