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Nicole George Flammia has extensive experience in the creative video and photo production industry. Nicole began their career at AristoMedia/Sony Music Nashville in 2001, where they served as the Video Marketing & Promotion Manager. In 2004, they joined Picture Vision Pictures, Inc. as an Executive Producer and Director's Rep. Nicole then moved on to TackleBox Films in 2010, where they held the position of Executive Producer for Music Video & New Media until 2014. Currently, they are the Vice President of Creative Video and Photo Production at Big Machine Label Group, a role they have held since 2015.

Nicole George Flammia began their education journey at Northeastern University from 1996 to 1998. During this time, they studied Music Industry and Jazz Studies, although they did not obtain a specific degree. Following this, Nicole pursued further education at Belmont University from 1998 to 2000. At Belmont, they completed a degree in Business Administration with a focus on Music Business, Product Development, and Audio Engineering.