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Bill Gedwill has over 25 years of experience in the marketing and analytics industry. Bill began their career in 1996 as a Senior Research Executive at Millward Brown. In 1997, they moved to S.C. Johnson as a Senior Research Analyst, where they managed new product efforts. In 1999, they founded Scuba Fuel and served as the company's founder for two years. Bill also worked as a Consumer Insights Manager at Coca-Cola Company from 1999 to 2001. In 2001, they joined Clorox as a Senior Manager Consumer Insights and was a Leadership Team member. From 2006 to 2013, they worked at Logitech as the Director of WW Market Analytics, creating a Global framework for data collection, analysis, and reporting. From 2013 to 2015, they were the Manager of Global Digital Measurement & Analytics at Kimberly-Clark, where they deployed a Global Digital Marketing measurement capability. From 2015 to 2021, they worked at Kvantum Inc. as the V.P. of Business Development and New Business Lead Generation. Most recently, they were the Managing Director of Sales & Partnerships at 10x Network from 2021 to 2022.

Bill Gedwill received their Bachelor of Arts (B.A.) in Business Administration and Management, General from Augustana College.