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Roman Nikiforov has an extensive work experience. Nikiforov began their career in 2007 as a Senior Sales Manager at Afisha Industries. In 2008, they moved to Sanoma Independent Media and held the same position. In 2010, they joined Hachette Filipacchi Media as an Advertising Sales Manager (on-line). In 2011, they joined Microsoft, where they held the roles of Chief Commercial Officer, Head of Agency Business, and Account Executive. In 2017, they became the Chief Executive Director at Viewst. In 2018, they were appointed Head of Sales at dunnhumby. Finally, in 2020, they became the Chief Commercial Officer at Bidease.

Nikiforov Roman obtained an Associate's Degree from Bauman Moscow State Technical University between 1998 and 2001.