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Hofit Lugassy Michaeli is an accomplished professional with extensive experience in digital content management, currently serving as the Head of Digital Content at Bezeq since July 2016. In this role, Hofit leads the online editing and SEO management for the company’s website and mobile platforms. Prior to Bezeq, Hofit worked as an Online Content Manager for K Logic – Future Marketing, where responsibilities included overseeing content management for the Bezeq site. Hofit's background also includes roles as Web Content Manager at Eshet Tours Group and Office Manager for the Contractors Marketing Department at RB-Doors, along with experience as Traffic Media Director at nrg Maariv. Educational qualifications include a B.A. in Media from Sapir College and a Teaching Diploma in Literature from Achva Academic College.