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Juraj Masar has had a long and successful career in the tech industry. In 2021, they became the Co-Founder and CEO of Better Stack. In 2019, they became the Co-Founder of wallmine. In 2017, they founded Customer.guru. In 2014, they were the VP of Engineering at Represent.com, a platform enabling anyone to design and monetise their own custom apparel. In 2012, they founded Appivia.com, which was later acquired by Prizeo, where they also served as a Software Engineer.

Juraj Masar attended Charles University where they studied Computer Science, and Gym. Jura Hronca where they pursued an International Baccalaureate.