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Jacob Potter is a seasoned content manager currently employed at Better Collective since September 2021, following a prior role as an editorial assistant at Snack Media. Earlier in their career, Jacob gained substantial experience as a sports journalist, working for prominent organizations such as The Independent, talkSPORT, and The Reading Chronicle, where responsibilities included writing match previews and securing guest interviews. Jacob also has experience in radio, having served as a news editor during a work experience stint at Eagle Radio and as a runner at Sky Sports. Education includes a degree from Solent University, where Jacob completed studies in sports journalism and a BTEC Level 3 in Sport from Bracknell & Wokingham College.