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Kseniia Tiurikova has a diverse work experience in various roles related to public relations, employer branding, marketing, and communication. Kseniia is currently working as the Head of Public Relations and Employer Branding at Favbet since 2021. Prior to that, they held the same role at Favbet TECH starting from 2022. In 2021, they also worked as the Head of Public Relations and Employer Branding at BetInvest Ltd. Prior to these roles, Kseniia was a Co-Managing Partner at U Agency/UNIT.City, where they implemented multiple marketing, PR, and advertising projects for various companies and organizations. Kseniia also worked as a Business Partner at UFuture in the same year. Earlier in their career, Kseniia held senior marketing and communication positions at TOP COSMETICS, SUBJ:, Saint Laurent, Dolce&Gabbana S.r.l, and Focus.ua.

Kseniia Tiurikova's education history is as follows:

- From 2018 to 2019, they attended Kyiv-Mohyla Business School and earned a Pre MBA degree in Marketing/Marketing Management.

- In 2019, they obtained a Scrum Master certification from Kyiv-Mohyla Business School, focusing on Agile Project Management.

- From 2019 to 2020, they pursued a Master of Business Administration (MBA) degree specializing in Innovation Corporate Training Program for Top Managers (UFUTURE) at MIM-Kyiv Business School.

- Kseniia also attended Deloitte in 2018-2019, but the degree obtained is unspecified.

- In 2013-2014, they attended BeFirst Marketing School and completed a program in Marketing Growth, with a focus on Marketing & PR.

- From 2002 to 2007, they attended Klassicheskii Chastnyi Universitet and earned a Master's degree from the Institute of Mass Communications.

- Additionally, they obtained various certifications including knowledge and work with gemiusAudience, gemiusDirectEffect, gemiusADHoc products from Gemius in 2016, Digital Marketing certification from Serendipity Marketing School in 2015, Social Media Project Marketing certification from Serendipity Marketing School in 2015, Upper-Intermediate English Language Level from Denis' School in 2014, Marketing Research from TNS in 2014, and WTECH membership for IT & tech business leadership support and networking expertise from WTECH.