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Terry McNiff has worked in various roles in the corporate world since 1987. Terry began their career at AMC Networks as Regional Sales Director, a role they held for seven years until 1994. Terry then moved to Beta Research Corporation, where they served as Vice President of Qualitative Services.

Terry McNiff attended Holy Trinity HS before earning a Bachelor's Degree in Business Administration, Management, Marketing, Media & Advertising from San Francisco State University between 1978 and 1979.