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Iuliia Morenets is an experienced analyst specializing in strategic planning and performance controlling, currently working at BestSecret since November 2021, focusing on business development analysis, KPI optimization, and future-oriented financial modeling. Prior to this role, Iuliia held positions at Pirelli as a Specialist in Commercial Controlling & Reporting, and at Sky Deutschland GmbH as Manager of Campaign Management, where expertise included sales forecasting, business reporting, and campaign automation. Additional experience includes internships and roles in various organizations, such as REDBLUE Marketing GmbH and EY, encompassing CRM operations, customer insights analysis, and tax advisory services. Iuliia holds a Master’s degree in International Business from Munich Business School and has further qualifications in Luxury Management and Ecological Law.