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Eric Helmin is a skilled creative professional with experience across various industries including the motion picture industry, toy industry, art museum, and retail. Currently serving as the Assoc. Creative Director and Senior Designer at Best Buy, Eric is responsible for driving the organization's brand standards through various design assets. With a background in graphic and web design, Eric has also worked as a Head of Brand at the Minneapolis Institute of Art, where Eric led multi-channel marketing campaigns and art exhibitions. Graduating from the Minneapolis College of Art and Design with a degree in Interactive/Web and Multimedia Design, Eric showcases a strong foundation in visual communication and design.