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Roberto Molina is an experienced professional in the fields of intelligence analytics and social media strategy. Currently serving as an Analista de inteligencia at BESO by LLYC since November 2022, Roberto previously worked as an Insights Strategist at TERAN\TBWA from August 2018 to October 2022. Prior roles include Senior Analyst of Analytics and Social Listening at Prowell Group, where responsibilities encompassed campaign performance reporting and social media research. Roberto began their career as a Social Media Manager at POP Research, focusing on content generation and engagement strategies, followed by a role as an Analyst-Researcher at Eficiencia Informativa, monitoring digital media and producing qualitative and quantitative reports. Education includes a degree in Journalism from the Periodismo y Arte en Radio y Televisión program, completed between 2008 and 2011.