Prianka Chaudhri, MBA, currently serves as the Senior Manager of Global Category Strategy at Benefit Cosmetics since September 2023. Prior experience includes roles as Senior Brand Manager at Innersense Organic Beauty, where Prianka successfully led a $50M business strategy, brand rebranding, and marketing initiatives that increased DTC sales by over 30%. Prianka also contributed to The Honest Company as Associate Brand Manager for Skincare, driving marketing strategies with a focus on consumer engagement. Earlier positions at Kendo Brands involved managing product strategy and leading diversity and inclusion initiatives. Prianka holds multiple MBA degrees and is pursuing a Master of Fine Arts in Fashion Product Development.