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Flavia Naves Alves is an accomplished marketing professional with extensive experience in various leadership roles across multiple industries. Currently serving as the Head of Marketing at Bem Brasil Alimentos, Flavia oversees nationwide and international marketing strategies, competitive intelligence, product development, and customer experience initiatives. Previous positions include Marketing and International Business Director at Forno de Minas, Project Management Director at DE FATO Inteligência em Negócios, and Marketing Manager roles at Claro Brasil and Vivo (Telefônica Brasil), among others. Flavia holds advanced degrees, including an MBA in Strategic Marketing from FGV and is currently enrolled in the Kellogg Accelerated Marketing Leadership Program at Northwestern University. Major achievements include enhancing brand reputation, increasing customer acquisition, and establishing national benchmarks for marketing effectiveness.