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Cassie Bastien

Search Engine Optimization Manager at Belo + Company

Cassie Bastien has a diverse work experience spanning multiple industries. Cassie currently works as a Search Engine Optimization Manager at Medium Giant, a media and marketing company. Prior to this, Cassie held roles at VI Marketing and Branding, where they were a Sr. SEO Specialist and an SEO Specialist. Cassie also worked at APMEX, Inc., where they started as a Sales Quality Control Coordinator before becoming a Specialty Account Manager and a Jr. SEO Specialist. Cassie's earlier experience includes roles at QuiBids, where they were involved in Marketplace Operations and Site Merchandising. Cassie began their career at Banfield Pet Hospital as a Customer Service Representative. Throughout their career, Cassie has gained expertise in SEO, customer service, and marketing.

Cassie Bastien completed their Associate's degree in Healthcare Administration from Oklahoma State University-Oklahoma City in 2016. Cassie then pursued a Bachelor's degree in Marketing from the University of Central Oklahoma starting in 2018, which is ongoing.

Additionally, Cassie has obtained several certifications related to digital marketing and analytics. Cassie completed the Google My Business Basics course at the Google Digital Academy (Skillshop) in June 2018. In October 2020, they received a certification in Content Marketing from HubSpot Academy. Cassie also holds multiple certifications from Google Ads, including Google Ads App Certification, Google Ads Display Certification, Google Ads Video Certification, Google Ads - Measurement Certification, and Google Ads Search Certification, all obtained in July 2021. Furthermore, they completed the Waze Ads Fundamentals course at the Google Digital Academy (Skillshop) in June 2021. Cassie obtained the YouTube Music Certification from the Google Digital Academy (Skillshop) in August 2020. Cassie has further certifications in Local SEO and Rank Tracking from SEMrush, obtained in October 2020. Cassie has taken the Competitive Analysis and Keyword Research Test but the specific details are not provided. Additionally, they have yet to complete certifications in Google Analytics Individual Qualification, SEO Fundamentals Exam, Technical SEO Exam, and YouTube Creative Essentials, as the obtained month and year are not mentioned.

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