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Gabriela María Yannie Carrasco is a seasoned marketing professional currently serving as the Field Marketing Manager for the Caribbean Region at Beliv Company since May 2023. In this role, Gabriela is responsible for ensuring brand strategy compliance through the tactical implementation of marketing plans and product launches in the Dominican Republic, Puerto Rico, Jamaica, and the Lesser Antilles, contributing to the growth of the Beliv portfolio. Previously, Gabriela held the position of Commercial Coordinator for the Off Trade Channel at Bacardi from July 2021 to April 2023, where performance against key financial objectives and successful execution of point-of-sale strategies in collaboration with distributors was prioritized. Gabriela began a diverse career in trade marketing at Cervecería Nacional Dominicana, serving in various analytical roles from January 2018 to July 2021. Gabriela holds a Bachelor’s Degree in International Business and a Diploma in Digital Marketing, both from Instituto Tecnológico de Santo Domingo.