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Jose Miguel Migoya Iriso

Marketing Director Ca-mex at Beiersdorf

Jose Miguel Migoya Iriso is an accomplished marketing professional with extensive experience spanning over 17 years in prominent roles within Colgate-Palmolive and currently as the Marketing Director for Beiersdorf in the CA-Mex region. At Colgate-Palmolive, Jose Miguel led the Oral Care category, amassing over $295 million in net sales while overseeing a team responsible for substantial market shares in toothpaste and mouthwash. Previous roles include significant contributions to personal care innovation across 20 LATAM countries, managing brand strategies for various hair care and toothpaste products, and executing successful shopper marketing initiatives. Jose Miguel holds a Master's degree in Marketing from EGADE Business School and a Bachelor’s degree in Business Administration from Universidad Iberoamericana, Ciudad de México.

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