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Krista Esse is a seasoned graphic designer and illustrator with extensive experience in both freelance and contractual roles. Currently serving as the Lead Graphic Designer at BEGOOD since January 2024 and as a Graphic Designer at Soft House Studios since October 2022, Krista specializes in packaging design, motion graphics, and various digital and print projects. Previous roles include designing marketing materials for Graza, working as a freelance designer for diverse clients, and contributing to the marketing team at Northern Arizona University. With a strong educational background in Visual Communication from Northern Arizona University and an Associate of Arts from Antelope Valley College, Krista is proficient in adhering to brand guidelines and managing multiple design projects efficiently.