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Vameta Bhatnagar is an accomplished digital marketing and ecommerce professional with extensive experience spanning over two decades in various leadership roles. Currently serving as Head of Digital Marketing & Ecommerce at BD since September 2019, Vameta has previously held key positions such as Director of Digital Marketing & Web at Cloudinary, and Director of Global Digital Marketing and Demand Generation at Roche. Vameta's career includes significant contributions at RFMD (now Qorvo, Inc.), Meru Networks, Pentair Thermal Management, and Franklin Templeton Investments, where efforts focused on enhancing online presence, lead generation, and user experience. Vameta began the career as Web Site Manager at Silicon Graphics and holds a Master’s degree in Internet Strategy Management from Marlboro College and a Master's degree in Psychology from Delhi University.