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Hermine Salter has a strong background in marketing, with experience in various industries such as retail, advertising, and entertainment. She has held positions such as Head of Marketing at Beaumont Tiles, General Manager Marketing at The Jewellery Group, General Manager at Javis Marketing, Sponsorship & Promotions Manager at Channel 9 Network, and Marketing Manager at IMAX Theatre. Throughout her career, she has been responsible for developing and implementing strategic marketing plans, brand development and management, budget control, media planning, and creating brand associations that grew the value of the companies she worked for.