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Elodie Fel has accumulated extensive experience in expansion and regional development within the retail and consultancy sectors. Currently serving as Responsable Expansion & Travaux France at BCHEF since February 2017, Elodie previously held positions at Emova Group and Franprix - Groupe Casino, focusing on regional development and expansion. Early career experience includes a role at PG Consultant, where Elodie gained expertise in commercial leases and international development across various brands, and a formative apprenticeship at Performens. Elodie holds a Master's degree in Développeur d'enseigne from Novancia Business School Paris and a BTS in Négociation Relation Clientèle from NEGOCIA.