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Rickard Sandahl is an experienced professional who currently holds the position of Strategy Director at BBDO Nordics since January 2024. Prior to this, Rickard founded and served as CEO of Mylla.se, an award-winning online grocery marketplace that saw significant growth under their leadership. With a background in marketing and brand management, Rickard has held various advisory and managerial roles at companies such as Techsource IoT, Marketing Clinic, Lantmännen, and Reckitt Benckiser. Rickard holds a Master's degree in International Marketing & Brand Management from Lund University.