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Salifu Yushawu is a seasoned professional with extensive experience in business development, marketing, and sales management. Currently serving as the Business Development and Marketing Manager at the Business Resource Center under the Ministry of Trade and Industry since August 2020, Salifu Yushawu focuses on supporting the government's industrialization agenda and providing comprehensive business development services. In addition, Salifu Yushawu has held the position of Branch Sales Manager at Bayport Financial Services since September 2017 and serves as Head of Marketing at UCSL since 2009, where responsibilities included planning and evaluating marketing strategies, supervising branches, and overseeing debt recovery operations. Educationally, Salifu Yushawu holds a diploma from the Chartered Institute of Marketing (CIM UK) and a Bachelor's Degree in Marketing/Marketing Management from UPS.