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Abdul Ahad Alvi is an experienced professional currently serving as the Area Manager Franchise North at Bata Pakistan Limited since January 2022. In this role, Abdul manages the development and performance of retail franchise operations, oversees business development plans, and ensures a focus on customer service, quality, and operational efficiency. Previously, Abdul worked as a Marketing Specialist, implementing various marketing campaigns and strategies to enhance company visibility. Prior work experience includes serving as a Marketing Executive at Master Tiles & Ceramic Industries Ltd from January 2019 to December 2021, where direct customer interaction and stock inventory maintenance were key responsibilities. Abdul holds a Bachelor of Business Administration in Marketing from the University of Education, Lahore, and an IELTS certification from the British Council.