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Peter Kang is the Co-Founder and CEO of Barrel, a digital marketing agency based in New York City. Prior to Barrel, Kang worked as an Analyst at Lehman Brothers Inc. from July 2005 to July 2006. Peter also interned at the National Football League from January 2004 to December 2005. Kang has a passion for helping brands scale and optimize their direct-to-consumer experiences. Under their leadership, Barrel has worked with clients such as L'Oreal Paris, Scotts-MiracleGro, KIND, Rowing Blazers, Soylent, Dr.Jart+, Ring, and SmartyPants Vitamins.

Peter Kang studied film studies and history as an undergraduate at Columbia University in the City of New York.

Some direct reports include Jen Price - Account Director, Wesley Turner-Harris - Partner & CTO, and Chris Galvez - Senior Project Manager.