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Pradnya Kudav is currently working as an Associate Manager - Genre Analyst at BARC India. Prior to this role, Pradnya held positions at Nepa as a Manager - Ad hocs & Campaign Measurements and at Brandscapes Worldwide as a Senior Executive Strategy & Insights. Pradnya has experience in conducting research, analyzing data, and providing actionable insights to clients. Pradnya has a background in data modeling and business analysis, with a Master's degree in Marketing and a Bachelor's degree in Electronics Engineering.