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Patryk Korus is currently the Head of Digital Channels & Processes Activation at Bank Pekao S.A. since January 2022 and has been a member of the IAB e-marketing working group in finance since April 2019. Previously, Patryk served as the Digital Sales Team Manager at PKO Bank Polski from November 2012 to December 2021, where responsibilities included digital sales development and performance marketing. Patryk's earlier roles involved mobile banking project expertise, as well as various positions in banking and customer advisory within organizations such as Bank Ochrony Åšrodowiska S.A., Bank BPH, GE Capital, and Media-Saturn. Education includes ongoing postgraduate studies in User Experience Design/Product Design at Uniwersytet SWPS, alongside previous qualifications in modern marketing communication and a Master's degree in Economics with a specialization in International Economic Relations from Vistula University.