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Luciana Vasconcelos is an experienced communications professional specializing in internal communications, public relations, and marketing. Currently, Luciana serves as an Internal Communications Analyst at Banco Rendimento, focusing on institutional communication, employer branding, and event management. Prior experience includes a role as a PR Analyst at Superdigital, where strategic communication planning for brand launches in LATAM was developed, and as a Marketing and Communication Specialist at Grupo Travelex Confidence, overseeing media relations and internal communication initiatives. Luciana's background also includes various positions in communication and marketing, with responsibilities ranging from client management to content development for notable brands like Mattel. Educational qualifications encompass a degree in Social Communication - Journalism and additional training in Organizational Communication and Public Relations.