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Pilar Córdoba currently serves as Directora de Marketing y Comunicación at Banc de Sang i Teixits since September 2022. Previously, Pilar held marketing leadership roles at Grupo SIFU, where Pilar directed marketing and communication for an organization that employs over 8,000 individuals, 50% of whom have disabilities, and at Fundación Prevent, providing strategic advisory for entrepreneurs with disabilities. Pilar's career also includes significant positions at ARAG, MC MUTUAL, and RACC, spanning from marketing direction to corporate image management. Academically, Pilar has pursued advanced studies in leadership, innovation, and marketing, earning degrees from prestigious institutions such as Esade and Universitat de Barcelona, alongside ongoing digital marketing expertise at Foxize.