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Sushmitha Koka

Director, Product Marketing & Analyst Relations at Bamboo Rose

Sushmitha Koka has over 20 years of experience in product marketing and analyst relations. Sushmitha has held various director-level positions, starting with their current role at Bamboo Rose as Director of Product Marketing & Analyst Relations. In this role, they develop marketing strategies, sales enablement, and analyst relations. Prior to that, they worked as the Director of Global Product & Content Marketing at Showpad, where they led a team and revamped the company's positioning and messaging. Sushmitha also has experience at Basware, Oildex, ADP, PayStream Advisors, Marketplace - Handwork of India, BBM Infotech, and Intense Technologies Limited, where they held various leadership and strategic roles. Throughout their career, Sushmitha has demonstrated expertise in market research, competitive analysis, and go-to-market strategies.

Sushmitha Koka completed an MBA in Marketing & Sustainable Enterprise from the University of North Carolina at Chapel Hill from 2002 to 2004. Prior to that, they obtained a Diploma in Marketing & Sales from Bharatiya Vidya Bhavan from 1997 to 1998. Sushmitha earned a Bachelor of Commerce degree in International Trade from St. Francis Degree College from 1994 to 1997. In their earlier years, they attended Villa Marie Junior College from 1992 to 1994, focusing on Math, Physics, and Chemistry. Sushmitha completed their earlier education at Rosary Convent from 1981 to 1992. Additionally, they obtained a certification in Pragmatic Marketing Product Management & Marketing from Pragmatic Marketing in 2011.

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