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Danny Ireland is an accomplished design professional with a diverse background in leadership and creativity. Currently serving as Senior Design Manager at Bally's Interactive since September 2024, Danny previously held the role of Head of Design at the Institute of Grocery Distribution from April 2023 to September 2024, where oversight of a team of graphic, motion, and UX designers enhanced customer experiences and fortified brand identity. Danny's extensive experience also includes positions at Intercarabao Limited, where roles evolved from Designer to Head of Design between January 2017 and April 2023, and an earlier career as an Artworker at Hogarth Worldwide from March 2011 to December 2016. Danny began in the industry as a Sales Consultant at Holland & Barrett before obtaining a Higher National Diploma in Graphic Design from Barnet College.