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Somesh Rout is an accomplished marketing professional with extensive experience in e-commerce and digital marketing. Currently serving as Senior Manager - E-commerce Marketing at Bajaj Electricals Ltd since January 2023, Somesh previously held the position of Senior Manager - Marketing (E-commerce) at Crompton Greaves Consumer Electricals Limited. Prior roles include Manager - Key Accounts (E-commerce) at Aditya Birla Group, with a focus on key account sales and promotion across major online platforms. Somesh has also contributed to the online strategy and marketing campaigns at Woodland as Senior Manager - E-Commerce and developed SEO strategies at IBIBO Web Pvt Ltd and Infibeam.com. Somesh holds an MBA in E-Commerce from Devi Ahilya Vishwavidyalaya.