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Stephen Keoseian is an accomplished marketing professional with extensive experience in growth strategy and performance marketing. Currently serving as Head of Marketing at Abacus Brands Inc. since October 2023, Keoseian previously held the position of Head of Growth and Performance Marketing at Backdrop_com, where a multi-channel growth strategy was developed to enhance customer acquisition and reengagement. Keoseian's prior roles at Yahoo included Data Insights and Analytics Manager, where significant contributions were made in analyzing sales data, creating advertiser profiles, and developing automated reporting tools, as well as Lead Account Manager and Senior Search Account Manager, focusing on digital marketing strategies. Earlier experience includes Search Engine Marketing Manager at Click Optimizers, LLC and Head of New Location Development at Tastee Express, LLC. Keoseian holds an M.B.A. from Pepperdine Graziadio Business School and a degree from the University of Southern California.