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Nils Rosenkranz is an experienced marketing professional currently serving as the Area Marketing Manager for Northern Europe at Bacardi since May 2019. As a member of the Advisory Board at Sponsoo since February 2017, Nils supports the growth of Europe's largest sports sponsorship network. Nils founded mero ventures in December 2017, providing consultancy services to start-ups and established businesses while also lecturing on marketing, digital transformation, and sports management at Fresenius University in Hamburg. Nils previously held senior roles at Anheuser-Busch InBev and Red Bull, where responsibilities included brand management, sports marketing strategy development, and event planning. Nils holds a Master of Science in International Business from the GMT program at Red Bull and a Bachelor of Business Administration from the University of Hamburg.