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Jacqueline Brunholi is an experienced professional in Business Intelligence and Digital Marketing, currently serving as Gerente de Business Intelligence at Babel-Azza since June 2022. Responsibilities include creating comprehensive reports on digital and offline media campaign performance, hiring and training new team members, and identifying automation opportunities. Previous roles include coordinating digital integration and strategy at Calia Comunicação, where Jacqueline defined integrated digital strategies and managed performance campaigns. With a background in data analysis and marketing, including roles at Art Shop Quadros, Boston Scientific, and Abril, Jacqueline has developed a strong skill set in KPI alignment, dashboard creation, and strategic planning. Jacqueline holds a Pós-graduação Lato Sensu in Marketing e Mídias Digitais from FGV and a bachelor's degree in Propaganda e Marketing from Universidade Paulista.