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Lorna Campbell has a diverse range of work experience in the field of communications and media operations. Lorna has held positions such as Head of Public Relations at the Boston Athletic Association and Head of Communications at Abbott World Marathon Majors. Lorna has also worked as a Venue Media Manager for the Tokyo Organising Committee of the Olympic and Paralympic Games and the Rio 2016 Organizing Committee. Additionally, they have experience as a Press Attache for Commonwealth Games Scotland and as a Director of their own consultancy company. Throughout their career, Lorna has worked with various international clients and has been involved in notable events such as the Ryder Cup and the Commonwealth Games.

Lorna Campbell completed their education with a Bachelor's degree in PE, Sports Science, and Geography from Loughborough University. Lorna attended Loughborough University from 2000 to 2003. Before that, they completed their secondary education at Kelso High School from 1994 to 2000. In addition to their formal education, Lorna obtained a certification as a Certified Digital Marketing Professional from the Digital Marketing Institute in May 2021.