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Michael Boland is a seasoned expert in the field of augmented and virtual reality, currently serving as the Founder and Chief Analyst at ARtillery Intelligence and Editor at AR Insider since January 2017. Boland's extensive experience includes positions as Senior Analyst at the Local Search Association, Contributing Editor for Street Fight, and an advisory role at the AWE Advisory Council, which focuses on advancing XR technologies. Previous roles include Advisory Board Member for NexTech AR Solutions, President of the San Francisco Chapter for the VR AR Association, Chief Analyst and VP of Content at BIA/Kelsey, and Reporter at Forbes. Boland holds a degree from Santa Clara University.