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Abhivyakti Sharma is an accomplished digital marketing professional with extensive experience in leading marketing initiatives across various industries. Currently serving as the Head of Digital Marketing at Avya Technology Private Limited, Abhivyakti oversees strategic digital marketing efforts for prominent clients, focusing on optimizing online presence and driving user engagement to achieve substantial ROI and business growth. Previously, Abhivyakti held the position of Digital Marketing Manager at Power Gummies, where responsibilities included comprehensive website planning for optimal organic search performance and managing advertising efforts on platforms like Hotstar and Voot. Experience also includes a role in performance marketing at Kotak Life, where strategies for various ad formats were developed to enhance lead generation, and an early career as a Digital Marketing Executive at Equipment Planet, creating brand presence through social media. Abhivyakti holds a Bachelor's degree in Civil Engineering from Meerut Institute of Engineering and Technology, completed in 2015.