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Johanna Sjölin has a diverse work experience spanning several roles and companies. Johanna started their career at Boomerang Retail AB in 2007, where they worked as a Visual Merchandiser and later took on the role of a Salesperson with VM responsibilities. In 2016, they joined Boomerang International AB as a Marketing Coordinator, where they managed various social media channels, newsletters, advertising, and influencer relations. In 2018, they moved to Avidly Sweden as an Inbound Marketing Consultant and Conversational Marketing & Chatbot Specialist. Johanna'smost recent position is at Avidly, where they are the Head of Strategy EMEA. Johanna previously held the titles of Head of Strategists Scandinavia and Strategist within the same company.

Johanna Sjölin attended Tibble Gymnasium from 2000 to 2003, where they studied Samhällsvetenskap inriktning Kultur. In 2018, they obtained the Inbound Certified certification from HubSpot Academy.